Villeroy & Boch

Founded 265 years ago in the heart of Europe, Villeroy & Boch is a globally respected brand with a rich tradition of actively shaping bathroom culture. Their products embody classical elegance and reflect the beauty of both nature and urban design.

While much has changed since the Baroque era, when the company was founded, Villeroy & Boch’s longevity and successful business record are a testament to its unerring ability to anticipate trends and stay relevant—and “modern”—with changing consumer needs.

Villeroy & Boch Bathrooms

Over the past nine generations, Villeroy & Boch has been shaped by the dedication of its founding families and, thanks to its unbridled spirit of innovation, has developed a quality that makes the company unique. It was in 1748, when François Boch and his three sons began manufacturing ceramic tableware and decorative art objects. In 1836, Jean-François Boch merged with the successful stoneware manufacturer Nicolas Villeroy to form Villeroy & Boch.

Their union produced one of the first global players of the 19th century. Thirty years later, Villeroy & Boch made its first steps into the housing and construction sector by establishing a mosaic factory that would go on to meet the worldwide demand for Mettlach tiles, which now decorate historic landmarks ranging from Germany’s Cologne Cathedral to the Holland Tunnel in New York City. Floor tiles from the same factory also contributed to the interior grandeur and elegance of the RMS Titanic. When running water was introduced in the 19th century, Villeroy & Boch started the serial production of sanitary ceramics and contributed towards bringing bathroom culture and hygiene to the wider market throughout Europe.

Their union produced one of the first global players of the 19th century. Thirty years later, Villeroy & Boch made its first steps into the housing and construction sector by establishing a mosaic factory that would go on to meet the worldwide demand for Mettlach tiles, which now decorate historic landmarks ranging from Germany’s Cologne Cathedral to the Holland Tunnel in New York City. Floor tiles from the same factory also contributed to the interior grandeur and elegance of the RMS Titanic. When running water was introduced in the 19th century, Villeroy & Boch started the serial production of sanitary ceramics and contributed towards bringing bathroom culture and hygiene to the wider market throughout Europe.

TwistFlush Technology

TwistFlush is the new toilet flushing system, which ensures optimum flushing performance while being extremely water-efficient. It exploits the physical power of swirling water for hygienic flushing and clean results.

Thanks to the new Universo TwistFlush toilet, the innovative flushing technology can now be combined with many of the Villeroy & Boch collections. The toilets in the Subway 3.0 collection are also available with TwistFlush.

The brushless future starts here

Soiling has little chance of gaining a hold on the ultra-smooth walls of the conical bowl. The powerful flushing action deals with the rest.

  • Practically eliminates the need for a toilet brush
  • Added hygiene

Save up to 19,700 litres of water a year*

TwistFlush removes practically everything with maximum vortex power while reducing water consumption.

  • Two flush volumes: small flush 3 litres, large flush 4.5 litres
  • One flush is usually all it takes for complete cleanliness
  • Our joint contribution to an eco-friendly lifestyle

Tough on dirt and germs

Hygienic advantages: the rimless bowl and CeramicPlus make cleaning easier, while AntiBac inhibits bacterial growth by 99.9%.

  • CeramicPlus: innovative surface where dirt and limescale simply roll off
  • AntiBac: surface finish with antibacterial silver ions

Practically no splashing

TwistFlush ensures that every drop of water is used for flushing, with no splashing over the toilet rim.***

  • Powerful cleaning without compromise
  • Reduces aerosol production

Ultra-quiet flushing

The controlled swirling action makes TwistFlush particularly quiet.

  • Swirling water flow without a rushing sound
  • Relaxing tranquillity day and night.

Villeroy & Boch Gallery